Rui Su

Medme

Empowering Pharmacists to deliver clinical services at scale.
Industry
Health
Service
Brand Identity
Visual Identity
UX Research

Empowering Pharmacists to deliver clinical services at scale.

“We had a great experience working with Magnet. The team was easy to work with and were quick to deliver a great brand. We are happy with the results and hope to continue working with them in the future”
Rui Su
Co-Founder & Chief Clinical Officer

1. The challenge

Medme often was confused with other competitors due to their generic colours.

2. Visual Identity

The medme logo represents the friendliness of the brand. Combining a heart shape with the universal symbol of the brand we were able to convey an identity that represents how kind and friendly the people are at Medme.

3. Application

The application of the brand comes from a collection of illustrations and shapes derivative of the logo

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